While we intend to highlight news and events in this space, it won’t just be business as usual; we are striving to offer more than the standard fare.
One of our priorities as a drug addiction treatment center is to add a human touch to every aspect of what we do. Our web content is not exempt from this value. In fact, we realize that our first contact with you may be through our social media and our website. Therefore, it is of utmost importance to demonstrate that we are caring and relatable individuals who are not only available to help, but are also familiar with what it’s like to stand in your very shoes.
When you visit a website, you typically have no idea who is behind the screen. Is it a human or is it an automated mechanism? The foreign quality of technology can sometimes add to feelings of disconnection and loneliness. Searching for drug addiction treatment is lonely enough. We don’t want to add to the isolation – we want to bridge the distance.
As much as we want you to walk away with a sense of connectedness and shared humanity, it is also equally significant for us to work toward busting stigma and demonstrating that drug addicts don’t fit into the mold society has created. Societal stereotypes about drug addiction are often false or greatly misinformed.
Perhaps you’re driving down a busy city street and an impaired individual staggers out in front of you. What is your first reaction? Is it anger? If so, we want to help you move from a place of anger to a place of compassion. A situation like that is, indeed, very scary and inconvenient. However, these moments can also spark unhelpful reactions such as judgement, self-righteousness, and feelings of superiority: “If those addicts and alcoholics would just control themselves, this wouldn’t happen”.
We are asking people to stop and examine the other side of the coin. No one wakes up in the morning and thinks: “I’d like to be addicted to heroin today,” or “I hope I can stagger in front of a car and nearly kill myself and someone else”. How much is that impaired person suffering? How badly does he or she want to stop repeating the same old cycle? What if he or she doesn’t have access to drug addiction treatment? We want to inspire you to look beyond the glassy, confused, and defiant eyes and see the human being. We want you to see someone’s son or daughter, brother or sister, or mother or father. We want you to see a person who has the potential to add immense value to the world. That unimaginable potential for good is being masked by a horrible brain disease. With addiction treatment, it can be unlocked and unleashed with stunning force.
We know this because our own potential was once imprisoned by drug addiction. We are the clear-eyed and healthy versions of that person in the middle of the street.
It may not be enough to tell you. By providing education about drug addiction, bringing you shining examples of miraculous recovery, and undertaking special projects to highlight the inaccuracy of common stereotypes, we will be dedicating this forum to showing you. We hope that you will join us on our mission to humanize our suffering brothers and sisters. The only way to defeat stigma – and make drug addiction treatment more accessible and appealing – is to create a culture of love and compassion. In order to achieve this lofty aim, we must work together.
“Alone we can do so little; together we can do so much.”
– Helen Keller